Dear Friends,
If it's important... it's visible... it's on your desk or on your computer screen right now.
We tend to put what's important right in front us... on our desk.
We make it visible.
We make it real.
We make it important.
What's on your desk?
- files you're working on
- calendar
- new project file you want to start
- notes and memos
- motivational quote
- pictures of your family
- books
- a photo of a hobby
- a vacation spot
- phone list
- employee roster
- a joke
- necessary office equipment
- in-box
- garbage box
- lunch menu
- business cards you picked up along the way
If you're a Realtor:
- listings
- maps
- Rolodex
- box of business cards of lenders and home inspectors
- rate sheet
- advertising
- Homes Magazine
If you're a lender:
- daily pricing sheet and program changes
- stipulations and suspensions
- loan doc's new regulations and compliance memos
Things that are urgent, things that are important are right in front of your eyes.
If it's important to your business and important to you... it's right in front of you.
What's missing?
Your database work.
It can be any process, system, box, file, mechanism, PC program, or just a dedicated small area of your work space that reminds you to work on your database construction and maintenance... daily.
Adding new contacts every day to your database is one of the most valuable activities shared by high achievers who have an effective referral business who reside in the top 10% of their field.... regardless of the market and industry.
Adjusting, segmenting, deleting, changing addresses and simply working on your database every day for a few moments is the breakfast of champions.
Professionals who get in touch and stay in touch with their referral networks make this activity a priority for their day, everyday.
You've heard me say that people who know you, like you, and trust you will refer you to their friends, family members and co-workers if they know exactly what you do and how you help others.
Those who maintain their daily data base know that keeping their customers, clients, referral networks and advocate communities informed makes it easier to be remembered for repeat business and referrals.
What's missing on your desk?
Try this simple reminder that will help you to add to your database every day.
Place a bright colored "post it" on your PC screen with the exact number of contacts in your database.
Get in the habit of adding someone every day.
You have to add their name, address, phone numbers and email address into your database.
At the end of the day draw a line thought the old number and write the new number under it.
Repeat the process each day.
In 30 days this will become a new habit.
Start exercising those muscles and slowly change your habit.
Declare this to be important. It's not an event you work on once and stop. It's a daily priority.
You are more than your habits, but if you cannot change your habits your future is bleak.
Make a space on your desk for some form of database construction.
Put it next to your working files and give it importance to your desk and your business.
The system each of you use will be different but the intention will be the same.
Construct, maintain and develop a contact system. Daily!
Make it visible...
On Your Team
Jeffrey Stanton
Your Trusted Advisor For Life
347-466-3047
One of the fastest ways to build a successful referral based business is by training. Now, with me, I like to invest significant time immersing myself in training, while some people prefer to take it in bite-size chunks. Whatever your preference is, now is the best time to contact me.
If you have found this tip useful, please share it with any friends, family, colleagues and associates who you think will be interested. Feel free to print it (with credit and subscription information) and continue to enjoy the tips. I am always grateful for any comments, criticisms or other feedback that you may have. Please send them to feedback@jeffreysjournal.com
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